A Full-Arch Growth Engine

Partnership for Growth

Setting the standard of full-arch care.

IW is the surgeon-led boutique operating system and implementation partner powering modern full-arch growth for specialty practices.

The Market Problem

Full-arch treatment is growing rapidly — but consistency in care isn't.

As more inexperienced providers enter the market, patients are often placed into standardized treatment pathways that may not reflect their unique anatomy, health, or long-term needs. The challenge isn't access to treatment — it's ensuring every patient receives individualized care guided by experience, sound clinical judgment, and a proven protocol.

Our Position

Built and led by
a surgeon.

We understand what surgeons need from a true partner: clinical credibility, practical support, and systems that drive growth.

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The IW Difference

Patient-Specific. Experience-Driven. Clinically Responsible.

What You're Partnering With

One platform. Four pillars.

The four pillars we run in our own practice — packaged to deploy in yours.

01

Direct-to-Consumer Marketing & CRM

Landing pages, Meta and Google advertising, CRM and nurture automation, call management, and KPI tracking.

02

Digital Workflow Implementation

Photogrammetry, IOS scanning, digital planning, printing, prosthetic coordination, and digital SOPs.

03

Clinical Training & Upskilling

All-on-X and FP1 systems, pterygoid and zygomatic implants, and surgical mentorship with live-surgery support — plus the full prosthetic workflow: IOS scanning, planning, printing, delivery, and lab.

04

Referral Ecosystem Development

A restorative referral ecosystem that preserves the inner-circle referral network and strengthens GP–specialist collaboration.

Deploy it as one system.

Together, they make full-arch a defensible program.

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How Partnership Works

A genuine partnership, aligned by structure.

A long-term partnership built on mutual learning — we only win as your program grows.

Step 01

Introduction Call

A 30-minute conversation on your goals, case mix, and fit — and which surgeons opt into phase one.

Step 02

Partner Session

A working session with our operations lead and strategic advisor to lock scope, timeline, and the full model.

Step 03

Onboarding Kickoff

Begin the Months 1–3 build: systems, training, equipment, and CRM go live.

The Founder

Dr. L. Eric Pulver, DDS, FRCD(C)

Board-certified oral & maxillofacial surgeon and creator of the Patient-Specific Protocol™.

Your Next Step

Contact Us